MY FASHION

A LUXURY EXPERIMENTAL FASHION BRAND THAT CREATES ONE-OF-A-KIND PIECES HANDCRAFTED FROM EXISTING MATERIALS. AT ITS CORE, THE BRAND IS A REJECTION OF PERFORMATIVE SUSTAINABILITY IN THE MODERN FASHION INDUSTRY, OPTING INSTEAD FOR TRUE ACTION BREATHING NEW LIFE INTO HIGH-QUALITY TEXTILES THROUGH INNOVATIVE DESIGN. EVERY GARMENT TELLS A STORY, DEEPLY CONNECTED TO JAPANESE HISTORY, CULTURE, AND PERSONAL MEMORY.

THE PHILOSOPHY BEHIND NO_NAME.NOWHERE IS ROOTED IN THE FEARLESS AND PURPOSE-DRIVEN SPIRIT OF THE SAMURAI (侍), BUSHI (武士), AND KAMIKAZE (神風)—REFLECTING A COMMITMENT TO CRAFTSMANSHIP, AUTHENTICITY, AND EMOTIONAL CONNECTION.

CHERRY.B
COLLECTION

SEPTEMBER 2024

STORY:
Inspired by the cherry blossom trees that bloom in front of my house every spring, this piece reflects resilience and renewal. The trees stay quiet through fall and winter, then explode with beauty and color reminding me how we, too, can come back stronger. Each blossom, like each human, falls at its own pace, for its own reason. But we rise again.

The signature of my first name (倖) in Japanese on the back pocket by all hand-stitched

MATERIALS:
・Levi’s small e vintage denim
・Acrylic paint
・Hand-sealed finish

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KIMONO
UPCYCLING
PROJECT

NOVEMBER 2024

STORY:
Made from a $25 silk kimono originally priced over $500, this set reimagines tradition. The gold represents the Gold Rush history of San Francisco. Orange and green pay homage to the SF Giants and Oakland A’s. Designed and sewn with care, the top mimics a Hawaiian shirt, and the skirt is pleated, practical, and poetic, built around asymmetry and lived experience.

MATERIALS:
・100% silk kimono
・Original floral lining
・Hand-folded edges, 3-point adjustable button system

PATCHWORKS DENIM

JANUARY 2025

STORY:
Inspired by KAPITAL and the sashiko tradition, this denim combines kimono scraps collected from the same market as the original set. Each piece is hand-stitched using a modern take on Japanese mending, blending imperfections with intention. The result: a balance of heritage and heat.

MATERIALS:
・Levi’s Big E denim
・Kimono scraps
・Sashiko thread (hand-stitched)

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